Motherhood is an inspirational platform and creative studio dedicated to inspire and empower design-driven women and mothers all over the world. We provide inspiration for fashion, art, and design with a focus on parenting, pregnancy, and challenges in the life as a mother.

The purpose of Motherhood is to address the woman behind the mother and strengthen and inspire her to live the life with toddlers in her own way without requirements on how a mother should be.

I got the idea for Motherhood when I became a mother myself and lacked a place where I could be inspired by other strong women about things that became important in my life after I had my daughter but that wasn’t only focusing on pink and blue and right or wrong children routines, I can’t identify with that.

Natalia Altewai, founder, and Creative Director

Motherhood is also a creative studio that collaborates with renowned photographers and creatives to produce design-driven content for brands targeting mothers. We make sure your brand reaches the relevant audience in a creative and high-fashion context.
Contact us for collaboration inquiries: camilla@mother-hood.com.




Creative Director / Founder / @altewaiohlsson

Natalia is a mother to Kinley and designer of her own womenswear label Altewaisaome. Currently based between Stockholm and New York.



Digital / Co-Founder

Andrea met Natalia many proseccos ago when they studied together in Milan. She lives in New York with a master in digital marketing and loves the cross-section of digital, baby, and design.



Marketing & Pr / Co-Founder

Camilla lives Stockholm and has a master in business and marketing. She has worked as marketing manager for two Swedish fashion magazines. Camilla’s strength is combining creativity with business and is excited to add motherhood to the equation.


Contributor / @lundhisabelle

Isabelle is a mother to Beiron and works as a designer in Stockholm. Her Passions include; fashion, food, travel, learning in life, sharing stories and lastly pursuing her dreams.


Contributor / @hannecarelius

Hanne is an art director and graphic designer originally from Gothenburg, now living in Stockholm. She loves bringing life to innovative ideas and searching for inspiration found in interior, art, and fashion. Hanne is also a mother to three-year-old Sigge and a little baby.


Contributor / @elvirakm

Elvira is a mother of Freja 4-year-old and freelance interior stylist. She loves traveling, great food, interior design and spending time with her little family in Paris.

ellen dixdotter profileELLEN DIXDOTTER

Guest Editor / @ellendixdotter

Ellen is a mother of two, Ava 3 and August 3 months. She works as Marketing Director for Swedish fashion brand HOPE and is also one of the co-founders of Matateljén, a restaurant in Gamla Enskede and Svartsö Logi a unique way of Glamping in the Stockholm archipelago.